How "The Dress" Became an Illusion Unlike Any Other Scientific American Dress that broke the internet: The twisted backstory behind "the Dress." The dress' went viral 10 years ago and taught us the science of color The Dress": Why People See White and Gold or Blue and Black How "The Dress" Became an Illusion Unlike Any Other Scientific American How "The Dress" Became an Illusion Unlike Any Other Scientific American